Tis the Season to Be Jolly and Manage Your Finances

According to the National Retail Federation the average consumer will spend $688.87 on holiday-related shopping. With your customers in full swing with their holiday shopping sprees, here are some online banking tips to share with them:

  • Look at your full financial picture to ensure you’re staying in the black — Intuit Financial Services’ October 2010 survey found that 84 percent of U.S. consumers felt the most important aspect of online banking tools is the ability to pay and manage bills and finances all in one place. With everything in one place, consumers have a clear picture of their financial situation which can help them make smarter purchasing decisions.
  • Check the accuracy of your transactions, so when you go from retailer to retailer, you’re not in the red — 57 percent of consumers use online banking tools to check the accuracy of their purchases.
  • If you’re always on the go, take advantage of mobile banking tools.  Close to 20 percent of survey respondents said they’re already using mobile banking applications to track their finances.

Innovation Spotlight: Beneficial Bank Debuts “Swipe and Save” Program

Beneficial Bank is helping customers save money this holiday season. Each time someone shops with their Beneficial check card, and uses credit instead of debit, special deals from their favorite retailers will be sent directly to their online banking homepage.

It is free to sign up, and the deals are automatically available. Deals can range from money off on a specific item, to 20 percent off an entire purchase. Denise Kassekert of Beneficial Bank offers additional details on the offering to NBC-TV in Philadelphia.

What services are you offering to help customers and members save this holiday season?

Giving Thanks to Your Customers & Members

Thanksgiving, which was first celebrated in 1621 by colonists and Native Americans, has evolved into a National holiday that is now celebrated on the last Thursday of each November. A day of feasting, family and football, Thanksgiving is also a day to give thanks to those around us, including loyal customers and members.

Here are some fun Thanksgiving facts from History.com to share with your customers and members:

  • The first Thanksgiving meal did not feature cakes, pies or other desserts because the Pilgrims had no oven, and their sugar supply ran low during the Mayflower voyage.
  • In 1789, George Washington issued the first Thanksgiving proclamation.
  • New York was the first state to adopt an annual Thanksgiving holiday.
  • During the Great Depression, Franklin D. Roosevelt moved the holiday up a week to encourage retail sales.
  • The famous Macy’s day parade in New York City began in 1924.

For more fact or fiction tips, visit History.com’s Thanksgiving quiz.

And remember, Thanksgiving quickly transitions to Black Friday, the beginning of the holiday shopping season. It is the perfect time to encourage customers and members to start and stick to a budget in order to start the New Year off financially sound.

Happy Thanksgiving from the staff at Banking.com!